London-based Creative working across Art Direction, Design and Photography. Primarily creating narrative-lead outcomes that incorporate both digital and physical methods. 

Currently working as a Senior Designer / Art Director at U DOX. 

Please reach out for collaborations and freelance opportunities or to request a portfolio.

Selected clients & collaborators include:
Adidas
Asprey
Bihan Lin
Calm
Depop
DoBeDo
Happy Betsy
Havaianas
Hermes
One & Only
Prada
Shovel Dance Collective
System Magazine
Stussy
Timberland
Tyrone Lebon
Zara
Zachary Anderson


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DAME X

DESIGN and ART DIRECTION for DAME X.

Building on our “Always Dame Time” creative from Dame 9 we created a campaign that spotlighted the uncompromising build quality of the Dame X at it’s low low price of just $90!!

Using reference points from 90’s tele-shopping, we created a campaign in the form of an infomercial that blurs the lines between fiction & reality.

COLLABORATORS
Jason Nocito, Photographer
Sweetie Pie, Director
Bus.Group, 3D Product Images

2025